Success Story: CDI College
CDI College has 50 campus locations across Canada The challenge for CDI was to get more program inquiries and new students to drive business growth.
What They Needed
A pay per click strategy that targeted low enrollment programs to augment the lead conversion process.
What We Did
Developed a pay per click strategy and execution that would cover both the English and French market. Set up 1000’s of paid ads and managed the campaigns.
Results
With the new campaigns, PPC leads accounted for half the total leads for the schools.
Client Feedback
“We were able to hit our monthly targets for leads thanks to the PPC campaigns. The PPC campaigns are having a positive impact on our enrollment and we continue to use it as a significant lead generator.”
While picking keywords that will bring targeted traffic to your site is the first tenet of PPC success, another integral factor to your PPC campaign is ad copy. Knowing your audience online habits and how they respond to ads is critical to your overall PPC campaign.
You may have already attempted your own PPC campaign but are frustrated by the lack of results. You spent tons of money in pay per click advertising. Sure you may have received visitors from your PPC campaigns, but you got little to show for your money and efforts.
Getting Pay Per Click Results For Any Budget
That’s where Netsurf Marketing provides you with comprehensive Pay Per Click Campaign creation and management. No more guess work.
Your personalized and targeted PPC solutions include:
+ Review existing keywords to revise and edit existing keyword lists to match your target market’s intentions and your offering.
+ Identifiy new targeted keyword phrases relevant to your market, developing new keyword lists.
+ PPC competition analysis. See how much competition each keyword is facing on the PPC search engines.
+ Budget and Bidding Strategy Development to determine what position and bid amounts should be assigned to each keyword.
+ Ad Creative Copywriting: We’ll create targeted ad copy and deliver your message. We’ll rewrite existing ads to increase your click through rate with new ads.
+ Create and manage paid search accounts, launching and maintaining accounts in the leading PPC networks, and local and industry specific networks.
+ Provide monthly traffic and ROI reporting on your ad campaign.
All you do is sit back and watch the traffic roll in. We will maintain your account and send you monthly reports that tell you exactly where your traffic is coming from. And the best part is, with PPC you only pay for results!!!
Stop sitting around wondering when the traffic will start rolling in or wasting money on ineffective PPC campaigns. Contact us to make it happen today!
Take Action Now!
Ready to change your online approach and get results? Fill out the form to the right and we can get started right away!
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